Museum of Moving Image’s Online Archive of Presidential Campaign Commercials

The Museum of Moving Image has done one of the most amazing online things any museum in its position could do, they’ve archived a complete list of U.S. Presidential commercials for your viewing pleasure. The site is titled THE LIVING ROOM CANDIDATE and includes commercials by various third-party candidates.

Beginning with 1952, the site lists some shocking doozies, including the following infamous clips that help swing elections:

  • Never Had It So Good“–a 1954 ad by Eisenhower that has a black man asking the GOPer “The Democrats are telling me I never had it so good?”…kind of surreal to watch it;
  • Peace Little Girl (Daisy)“–a 1964 ad by Johnson showing Goldwater as an extremist;
  • Laughter“–a commercial from the 1968 campaign that ridiculed Nixon’s pick of the unknown Spiro Agnew…the funny thing is that Obama could easily run the same ad today for McCain’s Palin pick;
  • Prouder, Stronger, Better“–Reagan’s 1984 ad against Mondale that asked Americans if the country wasn’t better than four years ago;
  • The Revolving Door“– Bush I’s notorious Willie Horton ad that killed Dukakis’ run for the White House in 1988
  • Windsurfing“–Bush II’s 2004 ad of Kerry windsurfing to relay to notion that the Massachusetts Democrat went any and every way the wind blew.

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